Posted: February 4th, 2016

Conduct a market analysis, also known as market intelligence, about Egypt in north Africa .

Conduct a market analysis, also known as market intelligence, about Egypt in north Africa .
There are three main components of market analysis or intelligence:
1. Analysis of the customer and consumer needs
2. Analysis of the competitive environment
3.Analysis of the overall environment, including economical, political, technological, social, and cultural

I am trying to write a paper about introducing a new product (soap) for different uses like bathing, washing and cleaning to the Egyptian market.

In this project task, also complete your literature review and prepare the bibliography.
The 15-20 page final paper must contain the following sections:
•Abstract

•Introduction (a statement of the problem)

•Literature review (a discussion of the pertinent literature)

•Body (a discussion of how the literature relates to the project)

◦Synthesis of multinational marketing framework

◦Discussion of multinational marketing implications

•Summary of areas for further research and recommendations