Posted: December 20th, 2014

Analyse an innovation for Boutique hotels and evaluate how your innovation will lead to potential success for organisations in Boutique hotels

Analyse an innovation for Boutique hotels and evaluate how your innovation will lead to potential success for organisations in Boutique hotels

Task:
Task Brief 2 – Open Format Assessment
Task details:
For this assignment, you will be assigned a sector of the hospitality industry by the module tutor. Based on the hospitality sector assigned to you, you are to:
Identify and analyse an innovation for your sector and evaluate how your innovation will lead to potential success for organisations in your sector. (you should give

some examples in this paper)
This is an open assessment task which should be equivalent to 2500 words.  By “open” we mean that you are can discuss with your tutor the exact nature of your

assessment format (method and structure). Please note  that  it  is  indeed  acceptable  to  submit  a  “word”  document  but  we  would  like  to  encourage  you  to

be innovative and creative with this assignment by explor ing an alternative approach to written work.
Some examples of work which can be submitted are:
•  a PowerPoint presentation with an integrated ‘voice-over’
•  diagrams and flowcharts with annotations
•  ‘mind maps’ and/or cartoons with accompanying commentary
•  a  series  of  linked  documents  (Word,  Powerpoint  etc),  joined  up  with  a  overview’  document providing the structure a video a screencast a series of

electronic ‘posters’.

Key points to note when completing this assignment
The innovation that you identify must be something which currently does not exist in your sector. You can choose to apply an innovation from another sector in the

hospitality industry, an innovation from another industry or create your own innovation.
Analyse what  is  innovative  about  the  innovation  selected.  It  is  not  sufficient  to  only  identify  the innovation; you must justify what makes this an

innovation. You should use the various innovation theories covered in class and those learnt from your own research to help you to develop this part of your

assignment.
Provide an overview of your sector.
Evaluate how your innovation will lead to success for organisations in your given sector.
Provide viable recommendations for the next steps forward for the organisations in your sector .
Even  though  you  are  allowed  to  produce  your  assignment  in  an  alternative  format  to  a  word document, please remember that whatever format you choose

engagement with the literature and theory is appropriate and important.
Please ensure that the work you develop is capable of being assessed against the criteria provided below.

Once you have decided on the format of your assignment, please have a discussion with your tutor regarding this to ensure it is appropriate.
Do not plagiarise from other sources. This must be all your own work! Students are to include a copy of their Turnitin output as part of their assignment submission.
Any requests for extensions should be submitted to your course leader, using the standard  EC 1 form, at least 24 hrs before the due hand in

Your task will be graded against the following weighted criteria:
1.  Overview of your assigned sector
2.  Identification and analysis of your innovation
3.  The potential contribution of this innovation to the success of organisations
4.  Viable conclusions and recommendations based on your analysis.
5.  Academic presentation

Sector: Boutique hotels

Structure of essay

1.introducrtion  (200 words)
2.Sector Overview  (500 words)
3.Identification and Analysis of Innovation  (800 words)
4.Contribution to Organisations’ Success  (700 words)
5.Conclusions and Recommendations  (300 words

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