Posted: May 25th, 2015

Campaign Report

topic: India government of Bifar. (India Education)
Main issue is ‘lack of teachers’

Just do Three report format 🙂
– Aim& objectives: get more people to go to school an to attract more teachers

– Theories: -formative research, participatory approaches, social marketing

-Evaluation

Aims and Objectives:Set clear aims and objectives of the campaign. Your objective should be
very specific, quantifiable, and achievable within the set timeframe and available resources.
State whether they are either short term or long term.
Theory: Indicate which approach you are using and provide justification; top down, social
marketing, empowerment framework, advocacy, and identify the relevant theories of change.
What are the theories of message design which inform your message creation.
Evaluation:Indicate how you will evaluate the success of your campaign.