Posted: January 13th, 2015
Case study of Zara
Order Description
This is an assignment for Strategy practice. I have purchased the ebook online and here is the link to access the case study (click on the last chapter, CASES, Zara is
the first case study: http://www.coursesmart.com/SR/7979199/9781408082676/cover?__hdv=6.8
(I will later also send all the useful links our tutor provided and also all the lecture notes.)
TASK: Using relevant/appropriate models and analytical frameworks with which you are familiar or have studied in this module:
1. Critically evaluate the current competitive environment/position of the case organisation at the Business, Corporate, and Network levels, and explain the particular
issues and challenges arising from its organisational and industry contexts. [60%]
2. In light of your analysis in [1] above, and with supporting justification, outline suitable/relevant strategic options that will enable the organisation to meet
these challenges and remain sustainably competitive over the next 1-3 years. [40%]
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