Posted: April 28th, 2015

CHAPTER REVIEW JORNAL

CHAPTER REVIEW JORNAL

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BOOK: ESSENTIALS OF BUSINESS COMUNICATIONS BY MARY ELLEN GUFFEY AND DANA LOEWY

(You do not have to retype the question, but please reference the chapter and number to ensure proper credit is given during grading. You may want to copy and paste the questions into the wiki.)

Chapter 1:

Why are writing skills more important in today’s workplace than ever before?
List six trends in the information-age workplace that affect business communicators.
What is nonverbal communication, and are nonverbal cues easy to read?
How do we send messages to others without speaking?

Chapter 2:

Define communication. When is communication successful?
In what ways is business writing different from school essays and private messages?
Describe the components in each state of the 3-x-3 writing process. Approximately how much time is spent on each stage?
What does WIIFM mean? Why is it important to business writers?
What is the “you” view? When can the use of the pronoun you backfire?
What are three ways to avoid biased language? Give an original example of each.

Chapter 5:

When is an email appropriate?
What are some of the risks (list 3 or 4) of instant messaging and texting?
How do organizations use and deliver podcasts?
How do companies use blogs?
Name two potential risks of social networks for businesses.

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