Posted: November 27th, 2014

Creation of Global of Innovation (Chapter 5)

Creation of Global of Innovation (Chapter 5)

How do you search for opportunities for your organization in the global marketplace? What must an organization do to encourage a global climate of innovation?
Reference
Gupta, Anil K. The quest for global dominance : transforming global presence into global competitive advantage / Anil K. Gupta, Vijay Govindarajan, Haiyan Wang; foreword by Jeffrey E. Garten.—2nd ed.

References
Bartlett, C.A., Ghoshal, S., & Beamish, P. (2008). Transnational management: Text, cases, and readings in cross-border management (5th ed.)
Gupta, Anil K. The quest for global dominance : transforming global presence into global competitive advantage / Anil K. Gupta, Vijay Govindarajan, Haiyan Wang; foreword by Jeffrey E. Garten.—2nd ed.

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