Posted: May 3rd, 2015

Design Thinking

Paper, Order, or Assignment Requirements

1 Complete a thoroughly researched essay defining the concept of design
thinking
include
_ Structure your work under headings (>)
_ Evidence of your knowledge and engagement of design thinking issues
> INTRODUCTION
include
_ Introduction to your work
_ Explanation of how your examples are linked in some way (using the same professional
area of business eg all technology examples)
> MY OWN DEFINITION OF DESIGN THINKING (not part of the word count)
include
_ Write your own definition of design thinking
> EXAMPLES OF DESIGN THINKING APPLICATION IN A BUSINESS WORLD
include
_ Evaluation of design thinking impact on business strategy in a global context
_ Evidence of your knowledge and engagement of issues
> Example 1 Title
> Example 2 Title
> Example 3 Title
> Example 4 Title
Assessment Criteria A, B, C, D, E & G
2 Case studies – (not part of the word count)
include
_ Case studies that explore existing applications of design thinking in the business world that
relate to, add value and meaning to your examples. Ensure the sources are clearly labelled.
Please note you are not required to write your own.
> CASE STUDY 1 TITLE
> CASE STUDY 2 TITLE
2 FEB 2015
Assessment Criteria A & B
3 Appendix (not part of the word count)
> DESIGN THINKING APPLIED TASK
_ Reflection on task undertaken in the Seminar to explore the value of design thinking
(Further details available in Seminar and on Blackboard)
> KEY THEORY READING
_ Comment on one or more books, websites or articles
Assessment Criteria A & B
4 References (not part of the word count)
_ Evidence of use Harvard style for books, web and articles
Assessment Criteria F
5 Visuals
_ Evidence of use of visuals to add meaning, understanding and value
Assessment Criteria F
6 ‘Essay layout requirements’
_ Evidence of use of the requirements throughout the work
Assessment Criteria F