Posted: November 21st, 2014

Elaborate on how marketers address a certain stage of the consumer decision process with regards to information provision

Elaborate on how marketers address a certain stage of the consumer decision process with regards to information provision (choose 1-2 stages only!)

Order Description

First evaluate the marketing theories given below and follow this with a discussion of how it is applied to your selected hospitality sector example.

TOPIC :Elaborate on how marketers address a certain stage of the consumer decision process with regards to information provision (choose 1-2 stages only!)

Second, choose ONE organization from the hospitality industry for which you can find enough background information (e.g., academic articles, industry reports, news articles, videos).
PLEASE DO FOUR SEASONS DO NOT do Hilton

Third, critically discuss literature and apply the literature discussed to the hospitality organization chosen.

Structure example:
Title page
Table of contents
Introduction (background of organization, why look at this topic ???)
Literature review
Analysis ( give example and deep understand )
Conclusion and recommendation
References( more journal article )

In your assignment, you should draw on theoretical material available and show evidence of wide reading. Critical thinking and evidence of your own thoughts on the subject is expected. Thorough referencing and a full, professionally presented list of references are essential.
• The report should be a maximum length of 2000 words of text (excludes appendices, graphs, tables and references), word-processed, 1.5 spaced using 12 point, preferably Arial font. There is a penalty for submissions of 10% over/below this word limit.

• You should include the word count on your front page.

• Use one inch (about 2.5 cm) margins as a minimum to right and left.

• Your answer should be written in report style.

• The report should be a maximum length of 2000 words of text (excludes appendices, graphs, tables and references), word-processed, 1.5 spaced using 12 point, preferably Arial font. There is a penalty for submissions of 10% over/below this word limit.

• You should include the word count on your front page.

• Use one inch (about 2.5 cm) margins as a minimum to right and left.

• Your answer should be written in report style.

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