Posted: September 14th, 2017
experiential retail environment
Choose an example of an experiential retail environment (theme park, flagship brand store, festival marketplace, theme pub/restaurant/hotel etc) and analyse in depth how it creates symbolic meanings. Evaluate whether you think these are effective or not for the environment you have chosen.
P.s. Please only choose one between theme park, flagship brand store, festival marketplace, theme pub/restaurant/hotel
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