Posted: May 25th, 2016

explain the importance of my selected business which is coffee shop and book store combination. What is the vision, mission, and values in determining your strategic direction.

Prepare a paper in which you explain the importance of my selected business which is coffee shop and book store combination. What is the vision, mission, and values in determining your strategic direction. Please include:

a. Define my business, products/services, and customers by developing a mission statement. Ensure that you are differentiating your product or service.

b. Create a vision for this organization that clearly demonstrates your decision on what you want your business to become in the future.

c. Define your guiding principles or values for your selected business considering the topics of culture, social responsibility, and ethics.

d. Explain the importance of the vision, mission, and values in determining strategic direction.

Be sure to properly cite your references.