Lesson this week focus on managing a global business. Chapter 11 examines global strategic human resource management, including staffing policies, performance appraisal and compensation, international trade, labor relations, and HRM policies. Chapter 12 focusses on global marketing and analysis of international markets, marketing research vs. marketing intelligence systems, and making the standardization and adaptation decision. In addition, developing the international product mix, the international promotion mix, the international distribution mix, the international pricing mix, and the international customer service mix will be studied.
Companies collect a wide variety of information about their foreign markets to decide in which countries to conduct business and which market segments in these markets they should target. What are the three major markets that exist in all foreign markets? Describe the markets and provide examples of each.
please create reference page.
please note that this assignment will be submitted to turnitin.com
Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.
You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.
Read moreEach paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.
Read moreThanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.
Read moreYour email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.
Read moreBy sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.
Read more