Posted: April 20th, 2016

How would you go about creating a communications handbook for using media marketing and advertising for a non profit organization?

How would you go about creating a communications handbook for using media marketing and advertising for a non profit organization?
For many years, your firm has been protected by patents, Technological change and the introduction of new products have been slow. Soon, these conditions will change. Your patent protection is expiring, and the rate of technological change and innovation has increased substantially. Discuss how these changes are likely to affect your firm s optimal bundling of tasks into jobs and subunits.