Posted: November 15th, 2015

Hewlett-Packard: DeskJet Printer Supply Chain

Please read “Hewlett-Packard case” in your textbook and answer the following questions:
How can design for logistic concepts be used to control logistics costs and make the supply chain more efficient? What is delayed differentiation and how can Hewlett-Packard use delayed differentiation to address the problems described in the case? How can the advantages of delayed differentiation be quantified? When should suppliers be involved in the new product development process? What is mass customization? Does the supply chain management play a role in the development of an effective mass customization strategy?