Hospitality and Tourism Strategy in the Global Marketplace
In your role as a group of strategy consultants to the board of an established organisation (Hilton) of your choice in hospitality sector, you have a brief to fulfil by addressing the following requirements that were agreed at the time of your appointment:
An analysis of global and domestic change drivers that have implications for the company, using relevant academic models to justify your analysis
A Critical evaluation of the internal organisational characteristics of the company .
One of the Board members has recently attended a seminar on “The Blue Ocean Strategy”. The Board seeks your advice on the possibility of adopting a new strategic direction along the lines of the blue ocean model. Construct an argument for the attention of the Board using blue ocean strategy tools.
Critically evaluate and discuss in relation to implementation the structural, people ,processes and technology issues which will all contribute to shareholder return through improvements in business optimisation ,provided that top management approval is given to your proposals.
State how such change could be accomplished, the barriers which may occur and how these can be pre-empted in a change plan.
Discussion of the strategic trajectories followed by the firm and competencies developed over time
A critical discussion of the core capabilities of the organisationand culture of the organisation, drawing on relevant models
Application of relevant models to conduct an external and competitive analysis to identify and discuss drivers of change and competency gaps. (20 marks)
Drawing on relevant strategic choice models and business canvas, students are required to explain how the competency gaps could be addressed.
Application of evaluation models to project outcomes. Discussion of the challenges of resourcing the implementation process.
Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.
You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.Read more
Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.Read more
Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.Read more
Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.Read more
By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.Read more