Posted: April 6th, 2016

identify the different types of analysis used by marketers to determine product positioning, competitive positioning, customer perceptions, and distribution channel analysis

Write a 1,400 to 1,700 word paper in which you identify the different types of analysis used by marketers to determine product positioning, competitive positioning, customer perceptions, and distribution channel analysis. Describe how you will apply these different types of analysis in the AdSim simulation.

Compare the strengths and weaknesses of each method and asses the different types of marketing analysis required to develop a marketing strategy.