Posted: September 21st, 2015

International business issues facing a real-life firm

Choose one of the following international business issues facing a real-life firm and answer the questions below through critical analysis
• Deinternationlisation and reinternationlisation
• Governance
• R&D
• Ethics and CSR
1) How did the chosen issue impact the firm’s international business?
2) What did the firm do to address the issue?
3) Do you think the actions taken by the firm effective in managing the issue? Why?
4) If you are given the responsibility of managing the firm, what organisational and strategic changes you will be undertaking to further address the issue? Why?

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