International Management

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International Management: Managing A Diverse and Dynamic Global Environment. 
2nd edition.
Arvind V. Phatak – Temple University, Rabi S. Bhagat – University of Memphis, and Roger Kashlak – Loyola College of Maryland. 
McGraw-Hill/Irwin-McGraw-Hill Publishers 
ISBN:0072819065
Answer in question/answer format. Each question should be 6-8 sentences long.

• Read the Chapter 9 Opening Case, ‘Understanding Others,’ pages 330-331. Discuss the three ‘discussion questions,’ on page 331 at length. Support your opinions.
1. In this case what are the effects of language use on effective communication?
2. What are the effects of ineffective communication on companies such as Coke and Pepsi?
3. In communicating with people from different cultures, did you have any difficulties? Refer to the case as you discuss the unique difficulties you had.

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• Chapter 10: What is your understanding of the topic, ‘Negotiation and Decision Making Across Borders and Cultures?’ Be specific, and provide examples to support your points-of-view.

• Chapter 11: Explain how people’s conceptions of work, and working, differ in different national environments. Be specific, and provide examples.

Read Chapter 9, the ‘Johannes van den Bosch Sends an Email’ Minicase, on pages 355-357.

Answer questions 1-4 on page 357 in a Q & A format.