Posted: April 15th, 2015
marketing industry analysis This marketing industry analysis plan is about MEDIBANK Health Insurance Company.
This marketing industry analysis plan is about MEDIBANK Health Insurance Company.
The industry analysis include:
1.Macro environment
– PEST or PESTLE analysis
2.Aggregated market factors
-Market size (volume and value)
-Market growth and PLC
-Profitability and variability
-Trends, cyclicity
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