Posted: September 13th, 2017
Marketing Report
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Marketing report 2
Introduction
This is a report for the reasons as to why Dubai was a preferred destination for a visit during a
holiday. The preferred city is Dubai as it suits most of the factors that would determine a
preferred place for the holiday. Dubai is one of the emirates constituting the United Arab
Emirates and it is a renowned place as it is preferred by many business people as well as those
The first step was to problem identification which basically entails identification of an ideal
place of visit for holidaying. I searched several holidaying cities in the region and beyond the
region and noting the unique features of each. I considered the specific features that are
appealing for holidaying. To get the information I visited the websites of the various travel
agencies which provided a more profound description of the different holidaying points in the
world where they are situated. I also read several books which showcase the different
holidaying points in the world as they describe them and also show the photographs and the
I then evaluated the different cities based on the economic factors as well as bring the desired
satisfaction which was the main agenda for the holiday. Upon comparison of the different cities
I dropped most of them and remained with Miami, Dubai and Las Vegas. By so doing I was able
to get finer details as I could compare the prices, security and satisfaction in visiting the
different cities and so it would be easier to identify which was the better option.
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