Posted: February 12th, 2015
Paper, Order, or Assignment Requirements
MBA executive / Business Leadership / impact of social media in terms of stakeholder mobilisation through networks such as Facebook and Twitter
Key aspects and task:
• Business Leadership: Get familiar with “impact of social media“ in terms of stakeholder mobilisation through networks such as Facebook and Twitter” and read the given article
• Read instructor statement
• Discuss and reflect in context as asked for
o Discuss and answer
• Paragraph 1: summarize the theory (as in the article)
• Paragraph 2: discuss and reflect
• Name positive “real cases/examples” and markets
• But name also risks and critical aspects and reflect based on “real cases”
Discuss the topic and answer question – keep in mind it is an University MBA-program – stay academic – use ONLY peer-viewed articles/journals.
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