Posted: September 13th, 2017

Planning and Strategizing – Case Study

Paper, Order, or Assignment Requirements

For this assignment, analyze the case study. One of James’ primary concerns is ensuring adequate player, spectator, and corporate participation in the tennis tournaments. Write an analysis addressing the following:
•How will James’ strategy to conduct demographic research further these goals?
•What types of marketing strategies would you recommend that James implement for his tennis tournaments, and how might these strategies resemble or differ from the strategies he uses for his golf tournaments?

Length: 5-7 pages, including 3-5 resources.

Your paper should demonstrate thoughtful consideration of the ideas and concepts that are presented and provide new thoughts and insights relating directly to this topic. Your response should reflect scholarly writing and current APA standards. Review APA Form and Style.

Be sure to adhere to Northcentral University’s Academic Integrity Policy. Review NCU’s Academic Integrity Tutorial to refresh your knowledge of how to achieve academic integrity.