Posted: September 22nd, 2015
Formal Report need to be written by reading the case study of Ford
Read the given case study and answer the following questions.
Alternatively, this case study can be accessed from http://www.penskelogistics.com/casestudies/ford.html
1) Describe the challenges of Ford Motor Company in the context of logistics and supply chain management,
2) Describe and discuss the roles of logistics management in supply chain and operations management in this case study context and in general practice,
3) Discuss the essential trade-offs in meeting organisational performance goals while minimising total costs in this case study context and in general practice,
4) Explain and discuss the role of logistics management and Penseke’s solution in adding value to operations management of Ford Motor Company.
All the answers and explanations need to be supported by academic references and you are encouraged to research further on this issue.
Format of formal report
The argument should be presented in report format and should contain the following sections:
•Executive summary ( excluded word count)
•Introduction
•Background and business environment
•Answers to the above given four (4) questions
•Discussions
•Conclusion
•Recommendations- on how the proposed solutions of Penske can be further improved in relation to the following topics: (Note: following are only topics covered from book called ‘Contemporary Logistics’ so while recommending following topics must read thoroughly ).
Logistics and information Technology,
Strategic and financial logistics,
Organisational and managerial issues in logistics,
Supply chain management concept, procurement
Demand management, order management, customer service
Inventory management
Facility location
Warehousing management
Packaging and materials handling
Transportation.
Research
It is expected that you will research widely using appropriate sources. It is also expected that you will use fifteen (15) academic references including six (8) journal articles and other references to present your analysis and report. For example: Academic journal articles must be in following form which is in Harvard style:
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