Posted: September 17th, 2017

Product success is not a reliable indicator of company strength.

 

Product success is not a reliable indicator of company strength. Critically discuss.
question focuses on the lectures that covered aspects of innovation strategy. One of the key issues here is the debate between market-focused and competence-focused approaches
these are some references may help you please use them as from 15 references.
Tidd, J. and Bessant, J. (2009) Managing Innovation: Integrating Technological, Market and Organisational Change, Chichester: Wiley. (For general background – particularly the critique of Porter)

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Porter, E. M. (1985) Competitive Advantage: Creating and Sustaining Superior Performance, New York: Free Press. (Chapter on Innovation)

Hamel, G. and Prahalad, C. K. (1994) Competing for the Future, Boston, MA: Harvard Business School Press.

Teece, D. and Pisano, G. (1994) The dynamic capabilities of firms: an introduction, Industrial and Corporate Change, 3 (3).

Metcalfe, J. and Boden, M. (1992) Evolutionary epistemology and the nature of technology strategy, in Coombs, R., Saviotti, P. and Walsh, V. (eds) Technology Change and Company Strategies: Economic and Social Perspectives, London: Academic Press.
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