Posted: April 29th, 2016

Provide a quick overview of the product or service you created on the Unit 1 DB (2 to 3 sentences only).

1. Provide a quick overview of the product or service you created on the Unit 1 DB (2 to 3 sentences only).
2. Based on the strategies of the other three marketing mix elements, discuss what pricing objectives you would consider.
3. Identify the pricing objective and strategy you will ultimately choose and explain why.
4. Critique the pricing decisions of at least two other participants. Do they make sense? Would you make a different decision? Why or why not?