Posted: September 5th, 2015

Realistic financial projections.

The name of the Company is PowerAguA. The significance of the company is to provide its customers with more vitamins and nutrients than just drinking a regular glass of water.

My mission statement.
PowerAguA is the premier hydration company that will supply the world with more vitamins and nutrients than water. The unique blends of flavors will provide consumers with a wide array of alternatives to plain water. We were founded on the premise that by providing the best quality water alternative we could decrease obesity, reduce diseases, and improve the quality of life throughout the world. Our heritage is based on a commitment to our customers whose needs reflect those ideals and to the goodwill of the people involved in the final use of our products. We, the people of PowerAquA are the single most important asset of the company. Our hard work and dedication improves our quality of life and provides future opportunities for us. We promote education, a safe work environment and research in our industry. We share information, listen to our customers, listen to each other, and are concerned problem solvers in an efficient manner. We recognize that long term commitments, the achievement of superior results and a reasonable return for our products are essential conditions for our growth and development. Our goal is to continue to be the very best water alternative company in the industry. This is our mission.
This assignment consists of two (2) sections: your final business plan and your business plan financials. Note: You must submit both sections as separate files for the completion of this assignment.
You have completed all of the necessary sections of your business plan and will now create a final draft. Use any / all feedback you have received to polish your plan to the point that you could confidently show it to investors and potential partners or customers.
Refer to the Outline of a Business Plan, beginning on p. 399 of the course text. Not all businesses will include all of these components in this order, but use the outline as a guide. Specifically your plan will not require the Development, Milestones, and Exit Plan section of the business plan.
Section 1: Business Plan (MS Word or equivalent)
Construct a ten to thirty (10-30) page business plan. Note: Twenty (20) pages are sufficient for most businesses.
1. Write a one to three (1–3) page executive summary for your business plan, in which you justify:
a. A clear and concise business concept.
b. A thoroughly planned business concept.
c. A capable management structure.
d. A clear-cut market need.
e. Significant competitive advantages for your business.
f. Realistic financial projections.
g. That investors have an excellent chance to make money.
h. A realistic and developed exit plan.
Note: Read Chapters 4 and 18 of the course text: Successful Business Plan . Use the plan preparation worksheets on pp. 58–61 and the sample executive summaries on pp. 62–66 to help guide you, choose to write either a synopsis summary or a narrative summary, and include highlights from the each section of your business plan.
2. Combine all of the sections stated below and revise your initial business plan draft, which you submitted in Week 8, based on feedback you have received.
o Executive Summary
o Company Description (Assignment 1)
o Industry Analysis and Trends ( Assignment 1 )
o Target Market ( Assignment 2 )
o Competition ( Assignment 2 )
o Strategic Position & Risk Assessment ( Assignment 1 )
o Marketing Plan & Sales Strategy ( Assignment 2 )
o Operations Plan ( Assignment 3 Part 1 )
o Technology Plan ( Assignment 3 Part 1 )
o Management & Organization ( Assignment 3 Part 1 )
o Ethics & Social Responsibility ( Assignment 3 Part 2)
o The Financials ( Week 7 Discussion )
3. The Financials and the Management description—must spark enough interest to convince a reader to continue. Enhance the two (2) mentioned sections to appropriately engage the reader.

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