Posted: December 29th, 2015

social media and the post recession consumer

Focus on the use of CP in business customer service on a case by a case approach using Amazon, Apple and UPS. Look at how they educate their peole to use CP in decisions for a case by case approach. Look at their social media standings and reviews and the customer service anallysis. Analyze it.
For consumers please focus on social proof theory and how it is used in post recession consumer media.