Posted: December 17th, 2014
strategic alliances, Fly emirates – Qantas alliances 3
Project description
I want to add some Extra words/contents on top of the this work (please find the attachment).
Structure of an Empirically-based Dissertation
Abstract
This is a synopsis of your work, normally not more than 500 words long. This synopsis should describe concisely and clearly the main aspects of your finished research,
that is, context, strategic issue, research questions, knowledge domain, research design, principal findings, and implications to management. A sharp synopsis suggests
to the reader that the work is focused and that you have a good grasp of your accomplished work.
Chapter 1 Introduction
This chapter provides the underlying rationale and purpose of the study. It should set out the business context and any existing strategic issues, demonstrating to the
reader the relevance of the study in this context. In this chapter you are expected to describe aims and objectives for the investigation, and to identify specific
research questions, which may take the form of hypotheses that will be tested within the study.
Chapter 2 Literature Review
This chapter provides a critical review of the literature related to the problem area you are studying. This means that you should demonstrate your ability to identify
and to analyse the strengths and weaknesses of the theories or schools of thought relevant to your topic. You should also demonstrate your ability to identify how your
study may contribute to the existing body of knowledge.
This chapter should close with the articulation of a conceptual framework, that is, a comprehensive synthesis of the analytical models and concepts which you used to
answer your research questions. This framework consists of patterns of concepts and their interconnections. In other words, it explains how all the concepts fit
together and how they relate one to another. The conceptual framework informs your data collection, in determining what measurable concepts may constitute empirical
evidence, and in determining the nature of the data to be collected.
Chapter 3 Research Design
This chapter presents your research plan. This includes a reference to your measurable concepts or research variables, a choice of method(s) for data collection, a
rationale for the implementation of the method, how the gathering of raw data was operationalised, and a choice of method(s) for data analysis. This chapter should
describe and justify the choice of methodology and methods adopted for the work, exposing any potential weaknesses. You should also characterize your data source, your
sampling technique, the sample size, and the rate of response (if applicable).
Chapter 4 Analysis of the Data
This chapter presents the application of your chosen methods or techniques to your raw data in order to generate data summaries and findings. Examples of such
techniques are Chi Square test and Content Analysis. The outcome of your analysis provides the evidence that supports the answer to your research questions. This
section of the dissertation is about finding things out by research, rather than discovering ready-made results reported in the literature. The findings of the
research undertaken should be presented in a clear and unambiguous manner. Diagrams, charts and tables should be employed, where appropriate, to aid the reader in
understanding these findings.
Chapter 5 Interpreting the Research Material
This chapter should focus on drawing together the findings that have emerged from your analysis and relating them to other previous studies identified earlier in the
literature review. In this chapter you are expected to show your capacity for reflective and logical argument. This might include validating specific hypotheses
advanced at the outset of the study, or summarising the degree to which particular assumptions advanced in the literature appear to be borne out or contradicted by the
findings. The interpretation of the research material reflects your understanding of and your insights into the processes and dynamics of the topic you have
researched.
Chapter 6 Conclusions
Your final conclusions should relate back to the aim and objectives of the study stated at the Introduction. These should be strategic conclusions. They summarise your
judgement on the implications of the research outcomes to management and professional practice, what options should be taken or what should be done in response to your
strategic questions. The strategic conclusions should be based on the new insight provided by your research findings.
References
Details of the bibliographic references made in the text should be included in this section. MMUBS Executive has introduced a standard Harvard referencing style for
all undergraduate and postgraduate programmes in the School. You should use this standard.
A document is available from the library providing instruction on applying the MMUBS Harvard referencing standard to your work this includes detailed instruction on
how to cite from and reference different sources. In addition, a two page handout providing examples of how to reference different sources is available from the
library.
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Added on 04.12.2014 05:59
An extra 5000 words should be added.
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