Posted: December 16th, 2014

TD Bank Costumer Relationship Management

TD Bank Costumer Relationship Management

Description of task:
You are the manager of sales department of TD Bank*. The company is working on preparation of an oCRM project and the top management would like to understand your

ideas regarding the future solution.
Write an essay about how you would like to improve the operation of your department with implementing a new M.
Explain the features of the solution and give arguments for its implementation at your company and department.
Establish the goals you want to achieve with the new system.
Emphasize the most important benefits of the solution for you, your department and the top management.

Describe the possible risks you may have in the project. Define KPI-s to measure the success of the project.

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