Posted: September 16th, 2017
The Product Life Cycle The product life cycle and diffusion of innovation models are two common ways to diagnose goods and services. Briefly describe the product life cycle and diffusion of innovation. Describe the shape of the product life cycle that you might expect if you were a movie producer. How might a movie studio extend the life of a movie using different distribution channels? Using the diffusion of innovation model, compare a customer on the first day a new movie is released to a customer who first views the same movie when it is released 18 months later to a commercial TV network such as NBC. Your initial post should be a minimum of 300 words.
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