Posted: May 8th, 2014
The Walt Disney Company
The Walt Disney Company – Paper Outline
Introduction – Peter
– Disney’s Subsidiaries include: ABC, ESPN, Marvel, LucasArts, Touchstone, and Pixar
– Positive Highlights (2013):
o 8 million books donated
o Nearly 700k hours donated
o “Positively impacted the lives of 4 million children)
o Greenhouse Gas, Solid Waste, Electricity – All reduced
Overviews:
– Ethics – Pengju
o Child Labor, Animal Cruelty, Health Implications for Children
o Ethnic and Racial Stereotyping
o Commercialism
– Sustainability – Sultan
o Green Initiative, “Project Blue,” Treasure Island Bahamas Controversy, Disney Hong Kong Problems
– Pricing & Products– Omar
o Merchandise and Admission Pricing, Disneyland Paris Issues, Disney Princess Female Perceptions, Disney Villain perceptions
–
Disney Handicapped Line Cutting Scandal
– What is was
– How Disney reacted
– How people reacted to Disney