To what extent do emerging markets represent opportunities and challenges for UK firms?

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Unless otherwise specified, the word count is for the main body of the text and ignores the reference list and appendices.   If you exceed the word length you will be penalised. For details see the Management School Handbooks.

QUESTIONS

To what extent do emerging markets represent opportunities and challenges for UK firms?

Support your answer with reference to appropriate literature and examples.

(Fail)

(Pass)

(3^rd class)

(2.2 )

(2.1)

(1^st class)

Little if any understanding of core issues and relevant theories and their application to the question.

Poor understanding of the core issues and relevant theories and their application to the question.

Demonstration of some understanding of the core issues and relevant theories and their application to the question.

Demonstration of reasonable understanding of core issues and relevant theories and a reasonable application of these to the question.

Demonstration of thorough understanding of core issues and relevant theories and a very good application of these to the question.

Extremely weak and entirely descriptive content and weak, if at all, underlying argument. Lack of critical engagement with the key debates.

Reasonable content but not supported by any relevant underlying argument. Sparse critical engagement with the key debates.

Reasonable content and adequate underlying argument. Critical engagement with the key debates.

Good content and clear underlying argument. A very good critical engagement with the key debates.

Excellent content and a very good underlying argument. An excellent critical engagement with the key debates.

Very good reference to appropriate and relevant literature.

Extremely poorly written piece of academic work.

Very poorly written piece of academic work.

Poorly written piece of academic work.

Adequately written piece of academic work.

Answers written in a clear academic style.

Answers written in an excellent academic style.

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You should type your coursework in double space, Times New Roman, 12pt. You should also avoid using footnotes. If you have additional useful material and information you wish to include, it is advised that you do so in the appendices, providing reference and explanation within the text. The word limit excludes bibliography, diagrams and appendices.