Posted: June 15th, 2015

Topic: Zara Case study

Course Title: Strategy

Career: Postgraduate

Assessment Task 3 – Examination

Prescribed Texts

Case study: Zara: Staying fast and fresh
By Felipe Caro

Part 2 of the exam Case Study

Purpose: To apply the individual students knowledge of the tools and techniques of strategic analysis and understanding of the strategy process to a practical situation; and, to work to time.

Assessment Criteria

Specific questions are given for the case and students will need to directly address these questions in their answer to score a Credit grade or higher.

Students should analyse the case situation and also make recommendations as to what the company and/or individual(s) in the case should do. The analysis should address four issues:

• external, industry environment analysis and critical success factors;
• company analysis;
• SWOT; and
• recommendations, including justifications, of how the organisation should address these key issues.

The recommendations should be consistent with the analysis and pick up all major issues identified in the analysis. The subject leader will be looking for students to identify, prioritise and address the key issues impacting shareholder and stakeholder value. Attention should also be given to the logic of the argument.

Hi Brother,,

Same the last case study of Starbucks that you do it for me. This case study about Zara, this will be in my final exam so maybe he will ask about the following:
– External environment
– industry environment
– company analysis or competitive advantage or critical success factors
– SWOT (points)
– Strategies appropriate
– recommendations (points)

So, as a final exam we don’t need any references, but as you know you must use THEORIES, Management theories from the subject topics as flowing:

-Introduction to Strategy

-Strategizing

-Strategy Practices and Processes

– Missioning and Visioning

– Business Level Strategy

– Corporate Level Strategy

– The Value of Network Alliances

– Strategic Change

– Strategic Innovation

– Strategy in the Industry Context

– Strategy in the International Context

– Strategizing Within the Organisational Context