Posted: January 3rd, 2017
What type of decision process would most people follow in the initial purchase of a new product or brand in each of these categories
What type of decision process would most people follow in the initial purchase of a new product or brand in each of these categories: toothpaste, flour, men’s cologne, carpeting , toilet tissue, bread, light bulbs, a 35mm cameras, a sports car. Extended problem solving or limited problem solving?
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