Williams-Sonoma

Paper instructions:

Read the internet Case #6 answer these four questions. 1. If the Williams-Sonoma continues with its present strategies and objectives, where will it be in five years. 2. If you were the CEO of Williams-Sonoma, what strategies would you recommend and why? 3. Describe the competitive strategies used by each of Williams-Sonoma’s competitors. Which of these strategies are the most effective? Support your answer. 4. How is Williams-Sonoma using the internet as a distribution channel now, and how would you recommend that they use the internet in the future. This should be written in you own words. The response to each question should be between 200-300 words in APA w/references. If you paraphrase or quote you must cite using APA quidelines. This is due by December 9th at 10 PM EST time. The web site is http://www.pearsonhighered.com/wheelen/cases.html