Posted: September 16th, 2017

You have been tasked with evaluating • EXXONMOBIL [International Oil Company] a firm in the energy sector for a strategic management journal………

Assignment Task:

You have been tasked with evaluating •    EXXONMOBIL [International Oil Company] a firm in the energy sector for a strategic management journal. In the report you are required to provide company specific, up to date, clear and concisely written information relating to the company in both the external and internal environment and its future strategic direction.

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You have been tasked with evaluating:

•    EXXONMOBIL [International Oil Company]
The report should be done so in the following way:

1.    Introduce your report and provide specific reasons as to why you have chosen the particular International Oil Company (IOC)

2.    Carry out a SWOT analysis on your chosen International Oil Company and rank each of the factors in order of importance; 1= most important, 2 = second most important and so on.

Explain the reasoning for your rankings.

This ranking should be done for each factor identified included within each element of the SWOT analysis (Strengths, Weaknesses, Opportunities and Threats).

3.    Highlight three key recommendations in terms of the strategic direction of your chosen IOC, which have come out of your analysis.

List these in rank order (1=most important, 2= second most important and so on). Explain your reasoning for your rankings.

4.    Conclusion – Summarise your work

NOTE: DIAGRAMS, TABLES and FIGURES must be use in this report to buttress some point.

Learning outcomes to
be examined in this assessment

(1)    Critically examine the relationship and the need for compatibility between corporate strategic and functional management policies.

(2)    Analyse the internal and external influences on corporate objectives and strategy.

(3)    Critically evaluate the need for flexibility in strategic management and the practical limits of quantifying corporate strategy

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