Posted: September 13th, 2017

Zane’s Cycles

Zane’s Cycles

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Zane’s Cycles 2

Zane’s Cycles

Introduction

There are many factors that have led to many changes in most of the aspects in the

world. The businesses have experienced most of these changes and the need to respond to

them appropriately has made the difference on which businesses survived these changes and

which did not. One the most noticeable is the change in completion trends which has left

businesses with no option but to develop mechanisms to survive the completion. Zane’s cycles

is one of those kinds of businesses which have experienced much success due to the strategies

it used to cope with the ever increasing competition.

What a retailer can learn from Zane’s cycles

From Zane’s cycles a retailer has a lot to learn as the business has used a combination of

many strategies to reach its current level. However, of most importance has been the strategy

of winning consumer loyalty. Using the different approaches such as the attractive discounts,

after-sale services developing a personal touch with the customers has been very effective. The

customers are the best to advertise through and so winning their loyalty has made them to

Retailing concept and Zane’s

Just like many modern businesses, the retailing concept in Zane’s cycles has been put in

way that it minimizes the extra cost that customers would face going to other retailers to buy

spare parts. Zane’s gives the customers the simple spare parts and fixes them for the

customers. Therefore Zane’s maximizes profits as they are earned from the main product which

Zane’s Cycles 3

is the bicycles and also increases the number of units sold as more customers are attracted to

their services covering up for the expense of providing the after-sale services.

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