Posted: August 8th, 2013
Comprehensive Strategic Plan Status Memo
• Evaluate the resources you are using and explain how each is helping you complete this project.
• Identify three or more of the
key insights from your organizational and
industry analysis report and how you currently anticipate they will inform your
comprehensive strategic plan.
• Analyze Google’s approach to creating a competitive advantage. Does
Google use cost or differentiation advantage or some hybrid?
• Analyze Google’s general corporate strategy (that is, its use of vertical integration, global strategies, and diversification).
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